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Working with Aboriginal and Torres Strait Islander peoples

Indigenous media strategy and outreach program to increase uptake of digital health technologies

Action description: 

The Australian Digital Health Agency's Communications and Marketing Team to perform an audit of our media database to ensure comprehensive coverage of First Nations communities. Develop an First Nations media strategy (objectives/messages/media targeting) and implement an ongoing media outreach program aimed at driving awareness and uptake of key digital health technology.

Outcome: 
Outcome 01
Status: 
Existing
Is this Indigenous specific?: 
No
Indicators: 
Rates of accessing and utilisation of health services
Responsible Ministers: 
Minister for Health and Aged Care
Resourcing: 
Costs are to be absorbed within existing resources
Delivery timeframe: 
Audit and Strategy to be delivered by June 2023 and Delivery to commence July 2023
Agency: 
Department of Health and Aged Care